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Essential email marketing tools illustration for effective digital campaign management.

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By Lumos Marketing
August 24, 2025

5 Small Website Tweaks That Lead to Big Conversions

Why Small Tweaks Matter More Than You Think You don’t need a total redesign to get better results from your website. Often, it’s the smallest elements—your headline, button colours, or form layout—that impact whether...

One-page SEO optimization tips for startups to enhance online presence and search rankings.

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By Lumos Marketing
August 18, 2025

Should Startups Invest in SEO from Day One

What Is SEO and Why Does It Matter for Startups? SEO stands for search engine optimisation—it’s the process of making your website more visible on Google (and other search engines). Done right, SEO helps...

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By Lumos Marketing
August 11, 2025

Best Practices for Mobile-First Design in 2025

With over 60% of traffic now coming from smartphones, mobile-first design isn’t a luxury—it’s the standard. This blog outlines the key best practices to help small businesses build websites that are clean, quick, and...

Quick 30-minute website audit checklist for improving SEO and user experience.

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By Lumos Marketing
August 4, 2025

How to Audit Your Own Website in 30 Minutes

A quick, beginner-friendly checklist to help you find and fix the most common website issues—without needing a developer.Your website might look good—but is it performing the way it should? A slow site, poor mobile...

Informative graphic explaining what a landing page is for digital marketing success.

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By Lumos Marketing
July 28, 2025

What Is a Landing Page & Why Does It Matter in 2025

If you’re running ads, offering a lead magnet, or promoting a campaign, you need a landing page—not just a homepage. This blog explains what a landing page is, how it’s different from other pages,...

Illustration of a smartphone with a purple megaphone and gear, featuring text "Best Freeeee Marketing Tooools" by LumoS Marketing, symbolizing free marketing resources.

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By Lumos Marketing
July 21, 2025

Best Free Marketing Tools for Small Businesses in 2025

Marketing doesn’t have to be expensive. In fact, some of the most powerful tools out there won’t cost you a penny. This blog breaks down our top free tools for marketing your business in...

Professional email marketing setup with laptop and marketing materials on display.

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By Lumos Marketing
July 14, 2025

How to Optimise Your Website for Leads in 2025

Your website shouldn’t just look nice—it should win you new business. In this blog, we’ll show you how to optimise your homepage and key pages to generate more leads without redesigning your entire site....

Flowchart showing 3 types of marketing funnels for small businesses

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By Lumos Marketing
July 7, 2025

3 Proven Marketing Funnels That Work for Small Businesses in 2025

Not sure how to turn website visitors into paying customers? You need a marketing funnel—and not the kind reserved for big-budget brands. In this blog, we’ll break down 3 proven, easy-to-implement marketing funnels that...

Diy website vs professional with background of office workers

Blog

By Lumos Marketing
June 30, 2025

DIY Website vs Professional – Which is Right for You in 2025

Your complete guide to building a startup website the smart way—on your own or with expert help.If you're a new business owner deciding between building your own website or hiring someone to do it...

The True Cost of a Startup Website in 2025

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By Lumos Marketing
June 23, 2025

The True Cost of a Startup Website in 2025

A no-fluff breakdown of how much you’ll actually spend launching your business website this year.If you're launching a startup in 2025, your website will be one of your biggest early investments. But how much...

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News & Articles

Best Practices for Mobile-First Design in 2025

How to Audit Your Own Website in 30 Minutes

What Is a Landing Page & Why Does It Matter in 2025

How to Optimise Your Website for Leads in 2025

DIY Website vs Professional – Which is Right for You in 2025

The True Cost of a Startup Website in 2025

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